We are incredibly proud that Teva Russia was awarded the prestigious Communication for Future (C4F) Davos Award 2018 in the "Reputation of the Future" category. Quality of life should be attainable for all, regardless of health conditions. The award-winning “Barrier Free” concept is how Teva Russia brings this vision to life, providing not only the broadest portfolio of high quality innovative and generic medicines, but also by offering convenient digital tools for patients and caregivers to manage their personal and family healthcare.
The digital tools and services offered on the newly updated www.teva.ru website are available to help people manage their family’s health, support those who care for the chronically ill or mobility-impaired, and also to make the work of their healthcare partners more efficient.
The C4F award in the corporate category recognizes the creative approach and unique vision for the future of global communications. The judging panel recognized Teva Russia’s comprehensive communications initiative to promote the Barrier Free brand vision at the award ceremony, held on March 22 at the World Communication Forum Davos (WCFDavos).
Julia Reyser, Director of Corporate Communications for Teva Russia and Eurasia, explained: "Barrier free is a very personal and human story developed by a team of talented and enthusiastic Teva colleagues. Before introducing the new corporate brand externally in Russia, we conducted a significant amount of preparatory work, investing extensive knowledge and experience in finding ways to make healthcare more accessible to millions of Russians. I believe that the new corporate brand will continue to develop and unite even more of us, as we work together to create an environment free of barriers. This award recognizes the commitment of people across Teva to providing innovative and high-quality medicines for the patients we serve around the world, enabling people to live better days.”
Learn more on the C4F Davos Facebook feed >